Wine, miner
Joanes Etxeberri of Sara wrote in the 18th century: “Raise the wine and sell minagré.” In other words, demand the wine and replace it with vinegar.
Etxeberri continues reading: “They have the property of the snake (those wine salespeople): the Morde snake that is biting.” So that snake of the flutist pigs.
Exeberri's reptile musician rolled up in my neck one day, while I was doing the prayers, reading the labels of the shopping items. He read the designations of origin of “our” wines: Rioja, Alavesa, Rioja alavesa, Navarra... And on that they grabbed me two fangs.
They say that the market is for the sale of everything, everything and everything, but that I want those from home and I do not find them. Because “our” wine does not know Euskera... I found the labels merely English. In Spanish only. Bilingual Castilian Spanish speakers based on the mixture of these languages. But nothing in Basque.
If he wanted to receive in Basque useful information about the labels of the drinks – more than anecdotal, clarifying and independent – he could buy txakoli, cider, beer... but not Alavés red wine, nor Navarro red wine. Where are they? Or isn't there?
Within competitive rivalry, “our” winemakers want to achieve a concrete market framework. They say that they want a place of their own, special and differentiated: because their wine is a witness and is made as it is done. Some speak of Álava as the cornerstone of his authorship. Other Navarra. Baigorri.
Álava, Navarra... a drop of Euskera on some labels; Euskera on many and many labels. There are exceptions, but there are exceptions. I would not like to say in public where the winemakers of Álava and Navarra are...
The claim for testimony is an economic reason. Logical, legitimate and necessary. These small and large companies target the market, as they live by looking at the cash register. Hence the retention of authoritarian confession on the label. It is to be welcomed, moreover, to explain where it comes from.
But in addition to having an informative note, the labels are: images, window displays, signs, rakes -- almost passports. ID card.
The documents that are presented to the public are a serious matter, the administrations must ensure the truthfulness and adequacy of their statements. And the Basque country, it has no place on those labels, images, window displays, signs, rakes and identity documents ... It is the first step towards losing and curing good wines.
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ARGIAk ez du zertan bat etorri artikuluen edukiarekin. Idatzien gehienezko luzera 4.500 karakterekoa da (espazioak barne). Idazkera aldetik gutxieneko zuzentasun bat beharrezkoa da: batetik, ARGIAk ezin du hartu zuzenketa sakona egiteko lanik; bestetik, egitekotan edukia nahi gabe aldatzeko arriskua dago. ARGIAk azaleko zuzenketak edo moldaketak egingo dizkie artikuluei, behar izanez gero.
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