The new caramel was created specifically to be taken with tea of five, since until then the cookies they consumed daily had an unpleasant tendency to get wet and get rid of immediately. On the contrary, Peek, produced by the company Frean & Co, remained dignified and crisp in the sinks. The product was already ready before the wedding, but they needed good publicity to dazzle British consumers. It was not the first candy that had the name of a known person of the time; Queen Victoria, Prince Albert or Garibaldi also had their cookies. Thus, in relation to the real family, the product had an easier path in the British market, first, and later abroad.
An erroneous version of the origin of the Maria cookies has been extended for a long time: They were invented by Spanish Eugenio Fontaneda and gave them the name of his granddaughter Mary. But the first Maria cookies consumed in Spain were produced by Peek & Frean himself. However, imported biscuits were very expensive, 5.5 pesetas per kilo.
The first cookies María del Estado español were produced in Gipuzkoa, in the village of Olibet, in Errenteria. The factory, founded in 1886, had mechanical talers, laminators and the first chain furnaces of the State. So the price went down in half, to 2.5 pesetas a kilo, but it was still a luxury product. At least for the writer Juan Ramón Jiménez. Writer and linguist Zenobia Camprubi, in exile, wrote to editor Juan Guerrero Ruiz: “The biggest surprise J.R.rentzat would be the María Olibet cookies, which always consider them legendary and inaccessible.”
Later on, Artiach and Fontaneda, founded in Bilbao in 1907, began making Marías. But the real thrust of the biscuits, under the shelter of Franco, would occur after the end of the war of 36. In the 1950s, the overproduction of flour and sugar was destined for the dominant industry in Castilla-La Mancha, mainly Palencia, and the regime wanted to make María one of the symbols of economic recovery in Spain.
But the Maria phenomenon also spread to other countries, as the cost went down. They are currently produced in more than 40 countries in the world. And by surname, almost everyone has the name of the great duchess: Maria, Marie, Marietta, Mariya, Mariebon, Mariakaje, Mariekekekekekekekekekekekekeks...
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