Social media ads undermine young people’s self-esteem
- Researchers from the University of Córdoba (Andalusia) have investigated the influence of social networks on the self-esteem of young people and their perception of their body image.
The research has explored the importance of videos and images on Twitter, Instagram, Youtube and Facebook and revealed the association of most ads with beauty stereotypes.
The more time you spend on social media, the more impact you have on young people. Both in their low self-esteem and in their perception of their own bodies. This is even more noticeable in women.
The researchers asked a group of university students between the ages of 18 and 25 about their perception of their body image. The women surveyed admitted that the image of the woman shown by the social media ads was stereotyped and too skinny. But when asked about the body image they wanted to have, most people’s answer came close to the prototype shown in these ads.
In addition, low self-esteem is linked to eating disorders and experts in the field of health say that these problems are increasing. What’s more, the impact of ads on eating disorders on a scale of 5 is said to be 4.60.
This news has been published by the portal Unibertsitatea.net and we have brought it thanks to the Creative Commons license.
Orain arte desgaituak ez diren pertsonekin lehiatu da Uharteko Ipar Eski Taldeko Eneko Leyun eskiatzailea (Iruñea, 1998). 2024-2025 denboraldian, lehenengo aldiz parte hartu du Adimen Urritasuna duten Pertsonentzako Iraupeneko Eskiko Espainiako Txapelketan. Urrezko... [+]
Pertsona lodiek lodiak izateagatik bizi izan duten eta bizi duten indarkeriaren inguruan teorizatzeko espazio bat sortzea du helburu ‘Nadie hablará de nosotras’ podcastak. Cristina de Tena (Madril, 1990) eta Lara Gil (Fuenlabrada, Espainia, 1988) aktibista... [+]
Gazteagotan baino lotsa handiagoa dauka, baina horrek ez dio saltsa askotan ibiltzeko gogoa kentzen Leire Zabalza Santestebani (Iruñea, 1990). Beste gauza askoren artean, Motxila 21 musika taldeko kidea da. Nabarmendu du musika gauza asko aldarrikatzeko bide izan... [+]
Miopia gero eta gehiago eta gero eta lehenago ari da garatzen, eta horren arriskua da dioptriak gehitzen joatea eta helduaroan begiari lotutako hainbat gaitz izateko aukerak dezente handitzea. “Eguzki-argia jasotzea inportantea da, eta denbora asko ez igarotzea oso gertu... [+]
Istorioetan murgildu eta munduak eraikitzea gustuko du Iosune de Goñi García argazkilari, idazle eta itzultzaileak (Burlata, Nafarroa, 1993). Zaurietatik, gorputzetik eta minetik sortzen du askotan. Desgaitua eta gaixo kronikoa da, eta artea erabiltzen du... [+]
This wedge that the announcement on the radio Euskadi to replace the bathtub with a shower encourages the commencement of the works in the bathroom of the house. A simple work, a small investiture and a great change are announced. There has been a shift in toilet trends and a... [+]
