In the field of marketing, sending emails is a common practice for transmitting information to a broad audience, customer loyalty or performing sales tasks.

E-mail remains the channel that offers the best marketing performance. According to 2019 data, 13% of the marketing budget of companies engaged in email campaigns and 19% of sales. Therefore, software that allows sending and measuring e-mail is a very useful means for companies and institutions.

Among the applications used for mailings, SendInBlue, MailRelay and Mailchimp stand out. But the email address is confidential information that we are making available to third parties using these platforms. There are alternatives to avoid this. One of them is Mailtrain.

Mailtrain is a free software that allows you to send emails. Allows installation on your own server and ensures data privacy.

At Euskarabildua, Eli Pombo, member of Iametza, will explain the most outstanding features of Mailtrain.

The Euskarabildua Day will be held on October 26 at the San Telmo Museum of Donostia and is organized by ARGIA, along with companies from the Iametza and Ametzagaiña group. Interested people can register on the Euskera website.