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INPRIMATU
Machista Journalism Olympic Games
  • The personal relationships of female athletes, the lists of the most beautiful bodies and the owners of machismo have been seen in different media when we were informed of the Olympic Games. One type of journalism maintains the trend of previous editions.
Mikel Garcia Idiakez @mikelgi 2021eko uztailaren 29a

The daily Marca wrote the weight of handball player Teresa Almeida and, next to that, published the emoticons of a hamburger and chips at the Rio de Janeiro Olympic Games 2016. The machist journalism of that edition has been one of the symbols of the media, and this year has also taken the baton, showing the machist tone that sports journalism has. More than the names, achievements and the work carried out by the athletes, for some the bodies and the private lives of these women are more interested.

It has become almost commonplace, and we refer to publications from different countries, such as making lists of photos and names of the most beautiful women competing in the Olympic Games, or even choosing which is the most beautiful of the Games. Recently, newspaper headlines such as La Razón or ABC have aroused anger over the way athletes have presented women: “Nadal’s admirer,” “David Broncano’s ex-girlfriend,” “Jackie Chan’s imitator.”

We've read Nora Barroso on social media: “Placing the woman behind the man or presenting her passing through her filter is a way of underestimating our lives and that, in one way or another, has its reflection in many aspects of life. Enough!”