argia.eus
INPRIMATU
What if the dummies were more like the citizens?
  • Shops and shop windows with mannequins that reflect bodies closer to reality are still minority, but reflection comes from the fashion world: customers want to see clothes in dummies that look more real, feel more identified. Sinéad Burke is a dwarf and activist who is clear that diversity is the key because “diversity allows clothing to be designed for everyone. They have explicitly left us out, now they have to make us visible.”
Mikel Garcia Idiakez @mikelgi 2021eko urtarrilaren 19a

Mannequins are based on the ideal of beauty that has always been created by the fashion industry itself, high, thin and uniform. Curiously, the standard mannequin tends to be a few centimeters higher than the average of humans (1.85 cm). around the female mannequins, about 1.94 those of man).

Mannequins that represent other bodies today are isolated cases, a gesture that often seeks publicity. But Vogue magazine, one of the symbols of fashion, claims in an article that it is time to rethink the mannequins, to make visible bodies closer to citizenship.

Bodies that should be made especially visible

Precisely, activist Sinéad Burke made the mold of his body and created the mannequin of a dwarf person. This had never been done before, and he told him it had a huge impact: “I never saw a 360-degree representation of a person who looks like me.” She puts her strength in diversity, “as a tool for education, innovation and creativity.” The representation of small and large bodies, which lack some fragment, etc., seems indispensable, because to the extent that bodies that depart from the ideal have been intentionally invisible for many years, they should be made visible.