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INPRIMATU
The small shops in Elgoibar blackened the shop windows to denounce the serious situation
  • On the occasion of Black Friday, the shop windows in Elgoibar were blackened last weekend. It was a campaign by the Txankakua merchants association and, in addition to the merchants of the association, other local traders also joined the initiative.
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In total, the windows of a total of 98 establishments have been blackened. The aim was to make the public aware of what would happen if small shops were closed. “Small shops illuminate the streets, increase security, and if the streets were closed they would be dark and black.” The leaders of Txankakua have pointed out that the campaign has had a major impact on the citizens, and they have been pleased. The aim was to change the purchasing habits of citizens in order to influence the consciences, which they have achieved in part, according to the association of traders. Ruth Garate, a member of Txankakuako, explained the campaign to BARREN. You can see it in the video.